Next availability for website copywriting: May 2026
A one-week website copyediting service to just get it done.
No idea what makes a great H1 for your homepage? Not sure how to write a sales page that sells? Can't work out how to 'add personality' without giving us your life story? Still sounds like AI-wrote your website even after you've tweaked it?
Hand it over, give me one week and I'll sort it.
You want a website that you're proud as pickle to share, sounds like you and supports your business
But if the below were a Bingo game, you'd win.
Because right now, your reality looks like:
Spending way too much time creating content for socials instead of updating your website copy because untanlging it feels impossible
Ignoring your website entirely, because you're busy doing your actual job even though 'edit website copy' has been on your to-do list for ages
Tentativley Googling 'how to do SEO' and then panicking because that's a rabbit hole you have no desire or time to tumble into right now
Confusing 'website copyediting' with 'tweaking AI-generated content' and hoping no one will notice (they do - sorry)
Verbose chunks of text on your website because you're trying to write like a human, but end up overexplaining or oversharing
The wrong enquiries landing in your inbox because you're not confident in how to write web copy that talks to that one ideal reader
A buisness that's grown, or changed direction or introduced new services, with website copy that doesn't reflect the change
A constant struggle to communicate your positioning and key messages in in a way that other people instantly 'get'
Website copy that sounds like multiple people wrote it, because you can't quite nail that tone of voice that you were aiming for
So you've dabbled with AI-generated copy, parroted from your competitors and hopped on all the latest virality-promising trends.
Problem is, when everyone's taking the same shortcuts, everyone ends up sounding the same.
And so right now, your voice, your point of view, and your homepage could belong to just about anyone else in your industry.
Here's where we swap that reality for something more comfortable
The Proper Copy Upgrade
A swift, professional website copyediting service that gives your business copy the tactical fixes it needs right now to make it work.
De-waffled sections that prioritise non-generic language and concise, scannable sentence structure.
Light SEO edits and focused mini-rewrites to make your website clearer, more searchable, and easier for the right people to find.
Putting your most wanted clients as the hero of the story by reframing the focus from about you to about them.
Giving you a unique and consistent tone of voice, so it matches across your channels and sparks recognition in your brand.
The Proper Copy Upgrade exceeded my expectations. Sarah was able to take what I was trying to say and eloquently put it into a story that I can confidently share.
A Good Day VA
How The Proper Copy Upgrade works
Submit your website (3-5 pages max: typically Home, Services, Main Service Page, About) using the form below.
I'll send you a short branding questionnaire and a booking link to schedule your 60-minute website copyediting strategy call.
We'll chat through what's not working in your copy, what you're aiming for, your target audience, your tone-of-voice preferences, and more.
Strategy
I’ll spend one full day carrying out your website copy edits.
I'll be focusing on things like audience alignment, tone of voice, waffle removal, generic language fixes, and light SEO
Scribble
You'll get a lovely Loom video walkthrough of every change I made and why, so that you can start improving your copy across your other business channels as well.
Edited copy is delivered back to you via Google Doc, ready for you to upload to your website and press publish.
Share
Payment plan on request.
Timeline: Approx 1 week from strategy call to delivery.
Cost: £465
Ready to get started?
What The Proper Copy Upgrade isn't
I want to be clear here: this isn’t the deep strategic positioning work I do in my Brand Messaging Framework, and it isn’t an entire website written from scratch.
If your copy needs a complete rewrite and isn’t suitable for this service, I will tell you.
I will not be able to edit an entirely ChatGPT-generated site. I'm not a magician, and this service isn't designed to be a cheap alternative to you putting in the thinking first. I guarantee that if you've pulled reams of content from a bot, you will need a website rewrite, not an edit.
But hand me your messy, verbose, unique and passionately written brain dumps, and I’ll pull out what your audience needs to hear, tell you what you can park for social media content, and plump out the gaps with proper copy that resonates.
Sarah was incredible from start to finish. She's very thorough, and her process is so easy. The end result for my website was amazing.
Taylor Smith & Co
Let's do this thang
Ready to upgrade your DIY copy?
Submit your website using the form below - I'll let you know if a website copyediting service is right for you or if your words needs more strategic work or something else